Like, Comment, Share: Alcohol advertising and Facebook

Drink Tank will be jumping offline and into the realms of the ‘real world’ with a public forum in Canberra on 1 May 2014 to examine the ways in which alcohol brands promote alcohol on Facebook, and the implications of such unregulated and powerful promotion.

The night will include a feature presentation from Dr Nicholas Carah from the University of Queensland who will discuss his soon-to-be released findings into the ways in with the alcohol industry uses Facebook.

Mumbrella Content Director, Tim Burrowes, YWCA Canberra Director of Corporate Relations & Communications, Joanna Allebone, and Zoo Advertising’s Head of Digital, Angelo Paonne will join Dr Carah in a lively discussion that will examine:

·       How alcohol brands, as innovative digital advertisers use social media to their advantage

·       The difficulties in regulating consumer created content around brands on Facebook

·       The concerns around the current lack of regulation in online/social media

Join your host for the evening 666 ABC Canberra’s morning presenter; Genevieve Jacobs at this inaugural event, share your insights and be a part of the Drink Tank conversation.

Can’t make it to the event? Here are some ways in which you get involved from the comfort of your home:

·       Use your smart phone shoot and send us a video question you would like to pose to our panellists. Send these to

·       Join the conversation on Twitter by following @DrinkTankAu

·       Post your thoughts about Alcohol Advertising and Promotion on Facebook on Drink Tank. 

Like, Comment, Share: Alcohol advertising and promotion on Facebook

Law Theatre, Fellows Rd, Australian National University, Canberra

Thursday 1 May 2014

6.30pm – 8.30pm

Admission Free, but seats strictly limited. Refreshments provided.

 RSVP: or call (02) 6122 8600 by Friday 25 April



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